Archives: Case Studies

Setting a new bar for sales meetings!
Challenge In an increasingly competitive environment, a global medical diagnostics company was struggling to adapt to the challenges of the marketplace. The Account […]
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Building a New Hire Training Program for Experienced Account Specialists
Challenge A life science company in an emerging and highly sophisticated therapeutic space was preparing to launch its first ever commercial therapy. The […]
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Gaming Helps Specialty Sales Force Leverage Sophisticated Knowledge and Tools
Capturing the Modern Learner Our client’s sales force had complex business intelligence at their fingertips, but only experts could use it to its […]
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Supporting a Top-10 Biopharmaceutical Company’s International Growth with Global Learning Strategy
Global Scale Requires Global Expertise Our client, a leading biopharmaceutical company with a global footprint, faced a significant challenge. Situation Acquisitions combined with […]
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Motivating eLearning Saves Tech Support, Improves Analytics Tool Mastery
Making It Stick Our client’s superstar analytics talent was spending too much time providing tech support, while the sales team struggled to leverage […]
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Bull City Blue is an end-to-end learning agency created to address the needs of training and development organizations within the life sciences industry. Bull City Blue is headquartered in Durham, N.C. and is a subsidiary of BCL, a full-service learning development and consulting agency.
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