Posts

Behavioral Objectives vs. Learning Objectives

By Sue Iannone For any learning and development (L&D) program, training managers and directors will create learning objectives.  These objectives articulate the discreet things that learners should be able to do after participating in a program.  Learning objectives are extremely important, but they’re only part of the story. Ultimately, L&D efforts are about driving behavior […]

Are You a Performance Consultant…or an Order Taker?

By Sue Iannone Imagine this:  You are a training manager in the L&D Department of a biotech company, supporting the leading brand.  The sales leader of the team comes to you and states, “Our sales reps are struggling with closing the call with their customers.  We need to teach these reps how to close.  Can […]